MKTG 342: Marketing Research is a class where I learned about how companies collect information from surveys and how they use that information.
In this class my group and I created a survey about Beyond Meat, asking a wide variety of question about if the samples had tried it and what they thought of elements such as the taste, smell, health factor, and environmental impact. After collecting over 100 samples, our professor helped us collect the data into a spreadsheet and we then used SPSS to analyze our results.
(Note for Prof: I will insert some of our samples once the project is complete)